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Marketing Manager

Marketing Manager

Marketing Manager

Job Reference::

As the Marketing Manager, you’ll create strategic plans and deliver against them using web3 industry best-practice methods to drive user acquisition and boost community growth and engagement. The role is ideal for a resourceful, highly self-motivated individual excited to take on the challenge of managing all marketing initiatives in a small startup team with a high degree of autonomy, and the ability to strategize but also go deep into execution with equal passion. Join us for a unique opportunity to be part of the front edge of making defi better suited for anyone, anywhere.

You will have the opportunity to:

  • Create and build on best-practice, web3-focused marketing strategies to promote the company and increase user adoption.
  • Lead with hands-on execution of marketing campaigns, from implementation to analytics, focusing on actionable outcomes that drive key business metrics.
  • Lead the creation of compelling written content for marketing campaigns, including blog posts, social media posts, email newsletters, and press releases.
  • Work closely with our Social Media Marketer to optimise key social channels and coordinate effectively within broader marketing strategy   
  • Collaborate with designers to create visually appealing marketing materials, including graphics, videos, and infographics.
  • Implement marketing data and metrics analysis to measure the effectiveness of campaigns and optimize strategies for maximum impact.
  • Stay up-to-date with industry trends and competitor activities to identify opportunities for innovation and differentiation.
  • Build and maintain relationships with KOLs, media outlets, and strategic partners to expand brand reach and visibility.
  • Coordinate marketing events, webinars, and conferences to showcase Amasa and engage with the community.


  • Minimum 3 years experience in marketing roles with web-based products.
  • At least 1+ years in a marketing role in web3, preferably EVM based DeFi.
  • Experience working within a small, early-stage startup team spread across multiple time zones.
  • Solid understanding of decentralized finance (DeFi) concepts and trends.
  • A web3 native, tapped into the culture of the space, with a fluent understanding of ecosystems, trends, and even memes.
  • Demonstrated track record in development and execution of successful multi-channel marketing campaigns to grow the user base for an app/apps.
  • Excellent written and verbal communication skills
  • Fluent English – both written and spoken.
  • Strong analytical skills with the ability to interpret marketing data and metrics.
  • Creative thinker with a passion for innovation and problem-solving.
  • Proficient in working independently, with a proven ability to handle and carry out multiple facets of marketing activities without reliance on a team.
  • Experience with marketing automation tools and platforms is a plus.

Why Join Us:

  • Opportunity to work on a groundbreaking project at the forefront of DeFi and consumer crypto.
  • Collaborative and inclusive work environment with a small, passionate team.
  • Competitive remuneration including potential for token options.
  • Fully remote work and flexibility on working hours.